In the fast-evolving world of eCommerce, customer experience is everything. Offering personalized options has become essential for businesses to stand out. One strategy that is boosting sales and driving higher Average Order Value (AOV) is the use of custom product boxes. If you’re a WooCommerce store owner, you’ve likely come across plugins like the one offered by Extendons, which lets you offer mix and match products WooCommerce style, increasing sales while keeping customers happy.

But how exactly do these custom product boxes boost AOV, and why should you care? Let’s dive deep into the details.

What Are Custom Product Boxes in WooCommerce?

Custom product boxes allow customers to create personalized bundles from a selection of products available on your WooCommerce store. These bundles can be pre-configured by the store owner or left completely customizable, letting customers pick and choose what they want.

Imagine walking into a grocery store and assembling a gift basket with gourmet items. Now, think of offering that same experience to your online customers, except they can build their bundles from the comfort of their homes. Custom product boxes let your customers curate their perfect selection, which increases engagement and encourages them to buy more.

Why Custom Product Boxes are Crucial for Increasing AOV

A key benefit of offering custom product boxes in WooCommerce is the ability to significantly increase the Average Order Value (AOV). When customers are given the freedom to mix and match products WooCommerce, they tend to add more items to their cart, either for convenience or to hit a shipping threshold, ultimately increasing their overall spend.

Here’s how custom product boxes drive higher AOV:

• Encourages Larger Purchases: When customers are given the flexibility to combine multiple products in one box, they often feel more compelled to fill the box completely.
• Increases Upsell Opportunities: Offering related items together, such as skincare kits or automotive bundles, can remind customers of items they didn’t realize they needed.
• Offers Dynamic Pricing: With plugins like Extendons’ Custom Mix & Match Product Boxes, you can either set a fixed price for the bundle or let the price adjust dynamically based on the items chosen, which helps to cater to all kinds of budgets.

Key Features of Extendons’ Custom Mix & Match Product Boxes

Extendons, the creators behind one of the most robust WooCommerce custom product box plugins, bring a host of features to the table that make it easier for store owners to boost sales while keeping the shopping experience engaging for customers.

Here’s a quick look at the key features that make this plugin a game changer:

1. Customizable Product Bundles

This feature allows customers to create their own bundles, choosing from a selection of products. Whether they want to craft a personalized gift or build their own assortment of practical items, this functionality increases both engagement and average spend.

2. Flexible Pricing Options

Extendons’ custom product boxes WooCommerce plugin offers multiple pricing strategies. You can charge a fixed price for the box or adjust it dynamically depending on the individual items added. This flexibility ensures that your store can cater to different customer preferences and budgets.

3. Gift Notes

What’s better than letting your customers create their own product bundle? Letting them add a personal touch! With this plugin, customers can attach gift notes, making it a great option for gifts.

4. Pre-Filled Boxes

Sometimes, customers prefer convenience. Pre-filled product boxes provide a quick and easy shopping experience, which can lead to swift purchases. For example, a skincare bundle with cleanser, toner, moisturizer, and sunscreen offers a ready-to-go option that customers will appreciate.

5. Mobile Responsive Design

In 2024, most shoppers browse and purchase from their mobile devices. This plugin is fully mobile responsive, ensuring a seamless experience whether customers are shopping from their phone, tablet, or computer.

The Psychology Behind WooCommerce Mix and Match

People love the idea of customization, and WooCommerce mix and match products tap into this psychological principle. The freedom to tailor a product bundle to one’s needs or preferences makes customers feel in control, which encourages higher purchase rates. It also satisfies the desire for personalization, which has been a driving factor in eCommerce trends for several years.

Here’s why mix and match products WooCommerce work so well:

• Sense of Ownership: When customers create their own bundle, they feel more connected to their purchase, which increases satisfaction and reduces buyer’s remorse.
• Increased Perceived Value: A custom bundle often feels like a better deal than buying items separately, even if the total cost is similar.
• Convenience and Variety: Offering a mix of products in one box adds convenience. Customers can get everything they need in one go, which adds value to their shopping experience.

How to Leverage Custom Product Boxes to Boost Sales in 2024

Ready to see a rise in your store’s AOV? Here’s how to effectively use WooCommerce custom product boxes to drive results:

1. Create Irresistible Pre-Filled Bundles

Sometimes, customers need a nudge. By offering pre-filled bundles of frequently purchased items (e.g., a holiday gift set, a first-aid kit, or a gourmet food basket), you reduce the customer’s effort and encourage them to purchase more.

2. Enable Dynamic Pricing for Flexible Options

Let customers pick the products they want and charge them dynamically based on their selections. This not only increases the chance of upselling but also ensures that customers don’t feel forced into buying products they don’t want.

3. Offer Incentives for Full Boxes

Encourage customers to fully utilize the custom box option by offering discounts or free shipping if they reach a certain number of products or a set price threshold. This tactic has been proven to increase average order size.

4. Highlight Gift Opportunities

Custom product boxes are perfect for gift-giving. Create bundles specifically aimed at holidays, birthdays, or special occasions, and don’t forget to mention the gift note feature in your marketing.

Also, check out the useful insight about the WooCommerce Mini Cart Plugin to enhance your store’s shopping experience!

FAQs About WooCommerce Custom Product Boxes

Q1: Can I sell partially-filled boxes with WooCommerce custom product boxes?
Yes! The Extendons plugin allows you to enable a checkout option for partially-filled boxes, so customers don’t feel pressured to complete a bundle before buying.

Q2: How do I set the pricing for custom product boxes?
You can set a fixed price or allow for dynamic pricing, which adjusts as customers add more products to the box.

Q3: Can I add gift notes to custom product boxes?
Yes, customers can add personalized gift notes to any custom product bundle they create, making it perfect for gifts.

Q4: Can I offer different layouts for the product boxes?
Absolutely! You can display products in a list or grid format, giving you flexibility in how you showcase the bundles.

Conclusion

In 2024, WooCommerce store owners looking to increase their AOV need to take advantage of custom product boxes. Plugins like Extendons’ Custom Mix & Match Product Boxes empower customers to build personalized bundles, driving engagement, increasing upsell opportunities, and offering a unique shopping experience.

With the flexibility of mix and match products WooCommerce, your store can cater to various customer needs, whether they’re looking for convenience, personalization, or a thoughtful gift. These custom boxes not only increase average order value but also build brand loyalty by offering an interactive and satisfying shopping experience.